Google Site Kit, the Google plugin for WordPress, has connected with Google Question Hub, a Google data platform. This adds to Google Search Console and Google Analytics, Google AdSense, PageSpeed Insights, and Google AdSense. Google Site Kit refers to this section as “Ideas for writing about, based on actual searches.”
We saw this in a recent video by Mariya Moeva from Google at the 8:56 mark.
Mariya Moeva stated, “And if it’s not clear what topic to write about, Site Kit offers an elegant feature that will display unanswered queries directly from search results related to your site content. These topics can be used as ideas to create new posts on your site and provide more information. You may even get new visitors. “
This is a screenshot.
This looks almost identical to the Google Question Hub. Mariya Moeva confirmed the suspicions when she answered the questions.
What’s Google Site Kit?
Site Kit is Google’s official WordPress plugin. It provides insights into how people find your site and how you can improve it. Site Kit is available on the official Site Kit website.
What’s Google Question Hub?
According to Google, “Question Hub” is a tool that allows creators to create richer content through unanswered questions.” Question Hub compiles unanswered questions from users and presents them to writers, bloggers, and content creators such as you. You can use Question Hub to:
- Find out more about the topics that interest you.
- Create more detailed content for your audience by asking relevant questions
- Monitor the impact of your content using Question Hub
The Question Hub has been in use since 2018 across India, Indonesia, and Nigeria. Google released the hub first in these countries to address a lack of relevant content for users’ intent-based search in their native languages.
