Ad Reviews Have Confirmed Google Ads Latency Issue

Google has acknowledged an issue affecting the Google Ads console with “higher than normal latency.” It was after reviewing ads for Responsive Search Ads (RSAs). Google stated that this issue is affecting a “significant portion of users.” If you see the Google Ads console being slower, know that Google is working on solving the issue. […]

March Google Product Reviews Update Showing Volatility For a Few

Earlier this week, we have reported that we were not seeing huge changes for the March 2022 Google Products Reviews update. Some of the tools and several SEOs are now noticing larger changes specific to sites that would match the product reviews categories. We are observing more chatter, and some SEOs, like Glenn Gabe and […]

Google PaLM Algorithm: Advanced Search Capabilities

Google has recently announced a breakthrough in its efforts to build an AI architecture capable of handling millions of tasks, including complex reasoning and learning. This famed system is known as The Pathways Language Model (PaLM). PaLM algorithm can outperform current state-of-the-art AI and even beat humans in reasoning and language tests.  However, the researchers point […]

Does Every Niche Treated Differently by Google?

Google’s John Mueller answered an interesting question regarding whether every niche is treated differently by different Google algorithms. John Mueller said that Google’s algorithm treats different content in different ways; however, it’s not true when it comes to niches.  Google doesn’t treat every niche differently with different Google algorithms. Niche-Specific Ranking Factors There is a […]

Google Has Started Privacy Sandbox Ad Technology Testing

Google has revealed that they have started the first round of Privacy Sandbox Ad Technology testing. In this test, developers will access the latest Privacy Sandbox measurement proposals. These include Topics, FLEDGE, and Attribution Reporting. Along with many new ad marketing features, these new advertising technologies will replace the defunct FLoC initiative  What are these new […]

John Mueller’s Advice on Increasing Your DA

Google’s John Mueller posted a response on Reddit with his advice on increasing your DA – Domain Authority. He admitted to being “torn” with his response as DA isn’t an official Google measure. Google doesn’t use DA anywhere as a measurement and does not have any influence on search engine rankings.  Here’s the reason John was not […]

Keep Old Redirected URLs In Sitemaps Files Temporarily – Google

Google’s John Mueller again states on Twitter that you should keep old redirected URLs in sitemaps files temporarily. But do not keep them over the long haul. John has made this statement many times before; however, this time, John says that you should keep them for one to three months rather than under six months. […]

Does Your Ranking Get Affected by Popup Banners?

Google’s John Mueller answered a question in Google’s SEO Office Hours regarding whether SERP rankings could be affected by popup banners. John addressed the question and then explained the technical explanation of how banners could be detrimental to rankings along with other concerns related to Core Web Vitals. The answer includes much more than just the […]

More Descriptive Name and Context in Google Structured Data Error Reporting

Today, Google has released more specific, descriptive, and contextually helpful names for the structured data error reporting. It appears in Google Search Console rich result status reports, the Google Search Console URL inspection tool, and the Rich Results Test.  Then, Daniel Waisberg of Google clarified on Twitter, Google explained, even if you haven't modified the […]

Query and Location Search Box Observed in Google Search Local Pack

Google seems to be testing a unique local pack with great similarities with the local service ads. The new Google search local pack was showing search query and location search box. This can also be because the ads are not labeled. Or maybe Google is testing free local service listings? The local pack design looks more like […]