Google shared more information about how advertisers can help direct Performance Max – Google's latest Google Ads campaign. Last week Ginny Marvin, Google Ads product lead, stated that performance max campaigns use audience signals to jumpstart. Google added context to the issue of audience signals and their impact on early Performance within campaigns. The company... Read More

Google introduced a new Highly Cited label in Google search used for top stories two weeks ago. This highly cited label now appears in mobile search results for selected news stories. Any information, including local news stories, announcements, and press releases, will be eligible to receive the new label on the search result preview image.... Read More

Google Analytics real-time reports lagged in some metrics in Universal Analytics 3 and Google Analytics 4. As per the search engine giant claims, Google has fixed Google Analytics Latency issues twice, but site owners still claim that the reporting is slower than normal. The Google Analytics Latency Issue was Observed The issue started around a... Read More

It was recently observed that Google is testing higher price and lower price icons in search shopping results. In the last week of March, its tests on lower price icons made rounds in the SEO community. Google may give you this label if your product sells affordably well compared to other products within the same... Read More

In a recent announcement, Google AI to update local listing hours in Google Maps and Search for over 20 million businesses using AI. How? Google stated that it considers various factors, including popular times (real user data), hours posted to your storefront via street view imagery, and many other things. Google added that it is... Read More

Google has started the Google Business Profile Review Management Tool maps reviews for those who are managing more than ten accounts. Ben Fisher, a local SEO, and Google product expert shared this information. Google's reviews management tool lets you go through reviews that you want to claim as being against Google's reviews guidelines and check... Read More

‘Does Google treat unlinked mentions like links?’ Many from SEO community are curious to know the answer and John Mueller has finally confirmed the logical answer. In a recent Google SEO Office hours hangout episode, a person asked Googler John Mueller to relate the scenario of articles talking about his website. But these brand and... Read More